SEO specialist in Edinburgh that you can trust
Ensuring that potential customers can find you online is key to any business success Search Engine Optimization also known as SEO is the term given to build up your online reputation and search engine positions. Improving your positioning in search engines means you can see an increase in organic search volumes, enquiries and customers at extremely low acquisition prices.
How Google ranks sites
When you do a search on search engines such as Google, Bing, etc the algorithm works is by looking at the content on your website and takes into consideration what is relevant and authoritative. Of course, some techniques will be effective for your business than others, so by getting to learn your business, we can tailor each SEO Edinburgh strategy to fit you.
Tailor fit SEO strategies
Once we have your strategy tailored to fit your company needs, we can get to work. We can develop a bespoke SEO strategy for large brands or local business and medium-sized companies from start-ups to companies that have been established for years. Every strategy is based on what each client requires. Generally, our search engine optimisation strategies include the following:
Analysing keywords and competitors are to a key to a successful SEO campaign
At Dash-Design in Edinburgh we search for every optimal keyword and work with your company to look into other valuable terms in your industry. Combining your industry experience and our keyword research results in a valuable keyword strategy which will be relevant to your company. A keyword strategy that is highly relevant will help generate more traffic to your site and ultimately converting more visitors to customers.
Local SEO in Edinburgh
Offering a custom bespoke, effective and affordable SEO Edinburgh service for your local business, Dash-Design applies a variety of organic SEO techniques, these tactics are great for local as they have been created solely to focus on local on local search. In our local SEO service, we offer an in-depth Local Site Audit, optimising your citations and directory listings (this is vital to any local search) marking up your site for search engines, so it can process company details, location, amongst a wide variety of other techniques.
National Search Engine Optimisation
We also offer targeted SEO tactics for when your company provides a service or product on a national level these techniques help you target the whole of the United Kingdom or your respective country. As with all the services we offer, you will get a fully bespoke solution here at Dash-Design, tailored to fit your company’s requirements. The great thing about the online marketplace is that even small businesses can outrank and overtake big brand with the right search engine optimisation, so whether you’re already dominating your ranking and want that edge over your competitors or if you are a start-up looking to take over. By building up your brand and online presence by reaching out to media outlets and influencers in your industry that can help drive you to the top.
Still not sure about SEO?
In a lot of cases, businesses are just unaware of just how vital SEO can be. SEO can help boost a site’s Page Ranking. We are here to help you get through all the technical terms and do the research meaning you can spend your time managing other parts of your company. If you want to know more about SEO make sure to check out our blog where we talk about the latest news. If you really want to maximize profits using your website, get in touch.